Conventions of a Film Poster

Film posters are vital in the combination of a promotional package. 
The film poster must include specific conventions to meet not only the genre, but of a normal website. 

These include:

Typography 
The typography must be effected and easy to read. The Typography must also dominate the screen, but not take over.

Image
An image from the film, or one specifically taken for the purpose of the poster must be included to alert an audience of what they are going to expect from the film. Showing locations, or actors. 

Billing Block
The billing block is vital on each website to give credit to producers, actors, and directors. The main actors may also appear on a separate part of the poster. 

Release Date
A release date is often featured on a poster to alert an audience. This could also be shown as the film is 'coming soon' 

Tagline
The tagline for the film is often shown on the poster to give an insight into the narrative.